NOVEMBER 2021
Alongside ongoing client projects, Michael has been seconded to the role of Interim Vice President of global association and our long-time client: CASE, leading a talented team of professionals as part of a new Membership, Marketing & Communications division which we have designed. In this role, Michael will be reviewing and recalibrating CASE’s membership operations & experience, strategic communications approach and brand strategy – spending some time in Washington DC with the HQ team, and in London with the European office staff.
Brand & Reputation also sponsored this year’s CASE Europe Annual Conference (CEAC), which attracted more than 1,100 delegates from across marketing, communications, alumni & supporter relations, and fundraising disciplines in Europe and beyond over 3 days of brilliant content. Michael also delivered a plenary speech on our patented 10xCs approach to Crisis Communications.